The Edward Hyde Show: 91 : Match game

"Sometimes I get to feelin’, I was back in the old days - long ago
When we were kids when we were young, things seemed so perfect - you know
The days were endless we were crazy we were young,
The sun was always shinin’ - we just lived for fun
Sometimes it seems like lately - I just don’t know,
The rest of my life’s been just a show."

--Freddie Mercury, These are the days of our lives.

Thursday, July 06, 2006

Episode 91 : Match game

Matchmaker, matchmaker, make me a match.
Find me a find, catch me a catch.
Matchmaker, matchmaker, look through your book
And make me a perfect match.


I hate matrimony ads. I bloody hate them.

(Yes, I am not pulling any punches.)

At first they were amusing. They co-incided with the thoughts echoed by well-meanings members of the family and I could laugh them off.

First shaadi.com, then bharatmatrimony.com and finally jeevasathi.com.

It wasn't so bad in the beginning. A banner ad at the top of my inbox was something I could easily ignore. In fact, I noticed one of the models and wondered if I could locate her on shaadi.com.

So I got myself an account. But I didn't find her. I found two (only!) interesting profiles and one profile found mine interesting (well well!). But, none of them worked out. And later it got boring, so I killed my profile and began to lead a boring normal life.

Then I slowly began to get the feeling that the matrimony ads have upped their tempo. They started appearing at every site I visited on a regular basis.

Yahoo! Mail and Rediff India started featuring Google Ad-like ads on the side or banners at the top of the page to get my attention. I rolled my eyes in disgust and surfed on. Till Jeevansathi put up an ad that got my goat.

"Looking for an NRI with desi roots?" with a photo of a smirking guy below it.

And then another one; I forgot who's the culprit.

"Want an NRI who loves home-made khana" with a photo of a "homely" (somebody ought to tell them that homely means plain and unattractive) girl next to it.

So the rest of us who chose to work from desi-land are just a bunch of arseholes getting paid for warming chairs and croaking like frogs. (I used "warming chairs" and "croaking like frogs" in the same sentence. I have made my high-school Chemistry teacher proud!)

How nice. How very patronisingly nice.

But hold on. I completely forgot that being an NRI is as good as graduating from an IIT/REC or completing a management diploma from an IIM. Even better if the guy is an IIT/REC+IIM+NRI.

Silly stupid me!

8 Comment(s):

  • At 7/06/2006 2:45 pm, Blogger Prerona said…

    hmmmm ....

     
  • At 7/06/2006 3:04 pm, Blogger Deez said…

    the cold had got to ur head.

     
  • At 7/06/2006 3:13 pm, Blogger Hyde said…

    The cold becomes a cold only after it goes to my head. Yesterday it did.

     
  • At 7/07/2006 12:09 pm, Anonymous Anonymous said…

    Hehehe... Well said man! Well said!

     
  • At 7/07/2006 12:14 pm, Blogger Hyde said…

    "Homely" in the Indian sense means having qualities to manage a home and some such. I see so many ads where parents claim their daughters are homely or of parents looking for homely brides.

    I wish I could be there to see their face when they know what it really means!

     
  • At 7/07/2006 1:29 pm, Blogger IdeaSmith said…

    I agree so whole-heartedly. Actually I think all these sites are just euphemisms for dating sites...its just that "We are Indian and we don't do indecent things like that (unless legitimized by the matrimony tag)

     
  • At 7/08/2006 10:40 am, Anonymous Anonymous said…

    u are in general pissed off is it! or its the cold working overtime.
    jo.

     
  • At 7/08/2006 4:00 pm, Blogger Hyde said…

    It started the cold.

     

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